User Experience

A/B Testing is a method comparing two versions of a webpage or app to determine which performs better.

Computer Vision Syndrome refers to eye strain and discomfort caused by prolonged use of digital screens.

Heuristic evaluation is a usability inspection method used to identify usability problems in a user interface.

Human-Computer Interaction (HCI) studies how people interact with computers and designs technologies that let humans interact with computers effectively.

Motion parallax is a depth perception cue based on relative motion of objects as an observer moves.

Navigation refers to the process of determining and managing a path from one location to another.

A persona is a fictional character created to represent a user type in design and marketing.

Persona Design is a method for creating user profiles to guide product development and marketing strategies.

Preference data refers to information that indicates individual choices or likes in various contexts.

A recommendation system suggests products or content to users based on their preferences and behavior.

Scenario Testing is a software testing technique that evaluates how a system performs under specific user scenarios.

Session Analytics tracks user interactions during a specific session on a digital platform.

Usage analytics refers to the collection and analysis of data on how users interact with a product or service.

A user feedback loop is a process where user input is continuously collected and used to improve a product or service.